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LIU Pharmacy Announces Partnership With Renowned Dermatologist Dr. Howard Murad to Expand Online Education Offerings

LIU Pharmacy will now offer online course exploring Dr. Murad’s Inclusive Health® Philosophy

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Alka Gupta,Assistant Director, Public Relations
LIU Brooklyn,
Long Island University
(718) 488-1015

Brooklyn, N.Y. – LIU Pharmacy (Arnold & Marie Schwartz College of Pharmacy and Health Sciences) is partnering with board-certified dermatologist, LIU Pharmacy alumnus and founder of Murad, Inc., Howard Murad, M.D., FAAD to offer Murad’s University of Inclusive Health online course, “360 Sun Protection,” which will present pharmacists and other health care professionals key information on the importance of sun protection, both topically and internally.

LIU Pharmacy is now offering this one-hour accredited continuing education program that provides insight into Dr. Murad’s Inclusive Health approach, a three-pronged strategy to improve cellular health, which ultimately yields better sun protection through a stronger barrier function and healthier cells.

“We are very excited about this partnership and to be able to update the knowledge of pharmacists regarding the proper use of sunscreens, enabling them to make recommendations backed by strong science and offering a holistic approach,” said director of Continuing Professional Pharmacy Education at LIU Pharmacy Joseph J. Bova. “We are also looking forward to offering additional online learning courses by Dr. Murad in the near future.”

A member of LIU Pharmacy’s Council of Overseers, Dr. Murad is recognized as a leading visionary for his scientific innovations in the fields of health, wellness and dermatology. He is the pioneering force behind the Inclusive Health movement which focuses on a total body approach to youth building. Dr. Murad’s scientific discoveries in The Science of Cellular Water™, which identify the common denominator of aging and illness as cellular water loss, are at the heart of what is now recognized as one of the most comprehensive approaches to understanding health and aging, an approach that looks at the ability of cell membranes to hold water as the fundamental marker of youthful good health.

Dr. Murad's Inclusive Health philosophy is unique in that it emphasizes that skin is not only the body's largest organ but that skin health is reflective of the overall health of all systems in the body. Holding 18 patents, Dr. Murad is known as the “Father of Internal Skincare” and has been named an “Industry Visionary” by the International SPA Association and a “Beauty Genius” by Elle magazine. In addition to his innovative approach to skin, Murad has written four books, including “The Water Secret: The Cellular Breakthrough to Look and Feel 10 Years Younger” (Wiley, 2010), which became a #1 bestseller at Amazon.com and Barnes & Noble.

“No one has devoted more time and effort to making beautiful, healthy skin attainable for everyone than Dr. Howard Murad, and we are delighted with this joint online venture,” said Dr. David R. Taft, dean of LIU Pharmacy.

LIU Pharmacy, has graduated more than 20,000 students, and is celebrating its 125th anniversary. Last year, it kicked off its $12.5 million “Our Founding, Our Future” campaign to raise funds for research and graduate education initiatives, renovation and new construction projects, as well as scholarships for its students.

The Accreditation Council for Pharmacy Education has accredited the Continuing Professional Pharmacy Education department as a provider of continuing pharmacy education. For more information, call (718) 488-1427, or visit www.liu.edu/pharmce.

Arnold & Marie Schwartz College of Pharmacy and Health Sciences
Established in 1886, the Brooklyn College of Pharmacy became affiliated with Long Island University in 1929. In 1976, the College became a fully integrated unit of the University and was renamed the Arnold & Marie Schwartz College of Pharmacy and Health Sciences. One of the oldest and largest schools of its kind in the country, the College is located on the Brooklyn Campus and boasts an illustrious roster of alumni, including pharmacy professionals who are at the top echelons of their fields, and at the forefront of groundbreaking developments in the pharmaceutical industry. The College educates nearly one quarter of the pharmacists in New York State and many who find careers elsewhere.

About the University for Inclusive Health
The University for Inclusive Health (UIH) was founded to provide allied health professionals with advanced tools to serve clients who have been affected by the impact of Cultural Stress®—the most pervasive challenge of modern logged-on living. With courses based upon Dr. Howard Murad’s vision of better living through the complete integration of the realms of health, beauty and wellness care, UIH offers post-graduate programs for professionals who wish to break through the artificial divide that has long separated these three fields. This new generation of professional will be armed with new theories of care, new ways of looking at care delivery systems and new business models that will enable them to meet the demands of a new generation of sophisticated consumers. The UIH curriculum is based upon Dr. Murad’s unique and revolutionary Inclusive approach to health and esthetics—an approach that looks at the body as an integrated system that can be transformed by building health at the cellular level.

Posted 02/15/2012

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