LIU Brooklyn and Barclays Center Form Multifaceted Partnership
New Arena to Serve as Home Away from Home for LIU Blackbirds Men’s Basketball
Brian Harmon,Public Relations Director
Long Island University
Brooklyn, N.Y. – Located just three blocks apart on Flatbush Avenue, Barclays Center and Long Island University Brooklyn have formed a unique multifaceted partnership, which includes athletics, education, community, and brand-building platforms.
Barclays Center, the world-class sports and entertainment venue scheduled to open on September 28, will be the home away from home for LIU’s men’s basketball team. The Blackbirds, who have advanced to the Division I NCAA Men’s Basketball Championship for the second consecutive year in which they will face Michigan State on Friday, will play a minimum of four home games each season at Barclays Center during the length of the agreement. LIU is already confirmed to participate in the Barclays Center Classic, presented by Sheets™ Brand Energy Strips, on November 9 and the BROOKLYN HOOPS™ Holiday Invitational on Dec. 22.
As part of the educational component of the alliance, Barclays Center will annually host five one-hour bi-weekly classes for students in the LIU sports journalism/management classes. The classes will feature Barclays Center and Nets Basketball executives serving as guest lecturers. In addition, at least five LIU students will annually receive internships with Barclays Center or Nets Basketball. Educating more than 11,000 students annually at its Brooklyn campus, LIU will hold commencement exercises in Barclays Center.
In conjunction with Barclays Center’s plans to be actively involved in public service throughout the borough, LIU will serve as the presenting partner of the Barclays Center Community Platform. Through this involvement, LIU will receive branding when the Community Platform is promoted during Barclays Center events via signage or through www.barclayscenter.com, radio, or print.
In addition, LIU students, staff, and faculty will receive discounts on tickets to select Barclays Center events.
"We are delighted to partner with Downtown Brooklyn's newest jewel, Barclays Center,” said LIU Brooklyn Provost Gale Stevens Haynes. “Our collaboration will provide far-reaching opportunities not only for our students and campus community but for our neighboring communities as well. I look forward to a long and fruitful association with this dynamic new cultural and sports venue."
"We are proud to align with our neighbor and such a respected and committed institution as LIU Brooklyn,” said Brett Yormark, Barclays Center CEO. “LIU offers students from around the world an enriching education in the heart of the most exciting and diverse borough in New York. Barclays Center will join LIU in becoming a dynamic part of the community through education, sports, and entertainment."
In its ninth decade of providing access to the American dream through excellence in higher education, LIU is a multicampus, diverse, doctoral institution of higher learning. One of the largest and most comprehensive private universities in the country, the University offers more than 575 undergraduate, graduate and doctoral degree programs and certificates, and educates over 23,000* students in degree-credit and continuing education programs in Brooklyn, Brookville (LIU Post), Brentwood, Riverhead, and Rockland and Westchester (LIU Hudson). Other academic units include LIU Pharmacy (the Arnold & Marie Schwartz College of Pharmacy and Health Sciences), which prepares students for successful careers in the fields of pharmacy and health care; LIU Global, which provides a wide range of study abroad options at overseas centers in China, Costa Rica and India, and through programs in Australia, Ecuador, Peru, Taiwan, Thailand and Turkey; and LIU Online, which harnesses the latest technology to offer online and blended programs.
LIU’s more than 630 full-time faculty members provide outstanding instruction, which is supplemented by internships and cooperative education opportunities. The accomplishments of nearly 185,000 living alumni are a testament to the success of its mission – providing the highest level of education to people from all walks of life. The institution also provides enrichment for students and the community through the world-class arts programming at LIU Tilles Center, NCAA Division I and II athletic teams and the nationally renowned George Polk Awards in journalism.
* This number includes high school students enrolled in one or more degree-credit courses.
LIU Brooklyn is distinguished by...
dynamic curricula reflecting the great urban community it serves. Distinctive programs encompass the arts and media, the natural sciences, business, social policy, urban education, the health professions and pharmacy, and include the Ph.D. in Clinical Psychology, the Ph.D. in Pharmaceutics, the D.P.T. in Physical Therapy and the Pharm.D. in Pharmacy. A vibrant urban oasis in downtown Brooklyn, this diverse and thriving campus offers academic excellence, personalized attention, small class size and flexible course schedules. In 2006, a $45-million Wellness, Recreation and Athletic Center was opened to serve the Campus and the surrounding community. In 2007, the Cyber Café was launched, providing a high-tech hot spot for students and faculty members to meet and eat.
About Barclays Center
Scheduled to open in September 2012, Barclays Center will be a major sports and entertainment venue in the heart of Brooklyn, New York. Developed by Brooklyn-based real estate developer Forest City Ratner Companies, and designed by the award-winning architectural firms AECOM (www.aecom.com/architecture) and SHoP Architects (www.shoparc.com), Barclays Center will have one of the most intimate seating configurations ever designed into a modern multi-purpose arena, with unparalleled sightlines and first-class amenities. Barclays Center will offer approximately 18,000 seats for basketball and up to 19,000 seats for concerts, and will also have 100 luxury suites, four bars/lounges, three clubs, and a restaurant.
Barclays Center will host an extensive variety of events, including premier concerts, monthly major professional boxing cards, top college basketball, family shows, professional hockey, and NETS Basketball. Some of the special programming that is already scheduled includes JAY Z, who will open the building on September 28 with the first of his multiple concerts, Andrea Bocelli, the Barclays Center Classic men’s college basketball tournament, Atlantic 10 Men’s Basketball Championship, the BROOKLYN HOOPS™ Winter Festival featuring Michigan vs. West Virginia, the BROOKLYN HOOPS™ Holiday Invitational, Coaches vs. Cancer Classic, Legends Classic, Islanders vs. Devils game, Ringling Bros. and Barnum & Bailey Circus, and Disney on Ice, and the New York Masters equestrian show jumping.
Current programming alliances with Barclays Center include Golden Boy Promotions, IMG, Feld Entertainment, Lagardère Unlimited, and the Brooklyn Academy of Music.
In addition to Barclays, the naming rights partner, Founding Partners for Barclays Center include Cushman & Wakefield, EmblemHealth, Foxwoods Resort Casino, MetroPCS, and Stolichnaya. Other sponsors include: Anheuser-Busch, The Coca-Cola Company, Haier America, HighPoint Solutions, Phillips-Van Heusen, Tyco, and Willis.
Located atop one of the largest transportation hubs in New York City, Barclays Center will be accessible by 11 subway lines and the Long Island Rail Road.
For more information on Barclays Center please visit www.barclayscenter.com.
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