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Course Descriptions

Core Courses

GBA 520 Economics for Business Decisions

Key micro and macroeconomic concepts and issues are used to equip students to analyze economic problems and appreciate the implications of global economic events. The course develops key microeconomic concepts, such as the construction of supply and demand curves, elasticity and marginal analysis. The course then develops key macroeconomic concepts and tools to examine key policy issues as: National Income Accounting, the aggregate supply and demand curve, the supply and demand for money, fiscal and monetary policy, international trade, and the impact of changes in exchange rates.
Fall/Spring, 3 credits

GBA 521 Financial Accounting and Reporting

This course examines basic accounting concepts and methods and their significance to management and other users of financial statements. Topics include an introduction to fundamental accounting concepts; the measurement and reporting of income, financial position, and cash flows; and the measurement and reporting of assets, liabilities, and stockholders’ equity. Ethical issues are considered throughout this course.
Every Semester, 3 credits

GBA 522 Corporate Financial Management

This course focuses on wealth maximization and managerial decision making in a global market setting. Basic principles by which the modern corporation manages its assets, controls its liabilities and raises new capital are addressed. Topics include the time value of money, valuation and rates of return on securities, financial statement analysis, capital budgeting techniques, as well as cost of capital, capital structure and leverage considerations.
Prerequisite or Co-requisite: GBA 521 Fall/Spring, 3 credits

GBA 523 Management and Leadership in a Global Society

This course addresses contemporary global management challenges stemming from changing organizational structures, complex environmental conditions, new technological developments, and increasingly diverse workforces. Highlighted are critical management issues involved in planning, organizing, controlling, and leading an organization. The course focuses on leadership and addresses the complex issue of business ethics inherent in decision making. Students will apply theoretical management concepts to organizational situations with the use of current business headlines and case studies. This synergy of theory and practice will help students gain analytical skills for professional assessments. Students will also make research-based oral presentations to further develop their communications skills.
Every Semester, 3 credits

GBA 524 Marketing Management

This course is an analysis of the operations of marketing systems. It familiarizes students with marketing principles and enables them to adapt marketing operations to opportunities in for-profit and non-profit organizations. Focus is placed upon the principal decision components that include market segmentation, marketing research, consumer behavior, product development, promotion, pricing and distribution. International and ethical issues are discussed.
Every Semester, 3 credits

GBA 525 Statistics for Managers

The course is designed to give a fundamental knowledge of the principles, concepts and techniques involved in the application of probability and statistics to business research and managerial decisions. The range of applications covers various functional areas such as finance, marketing, accounting, management, economics and production. Topics covered include descriptive statistics, probability concepts and techniques applicable in risk assessment and decision theory, statistical inference (estimation and hypothesis testing), and some basic forecasting models including regression.
Every Semester, 3 credits

Management Perspectives Courses

MBA 620 Managing Information Technology and e-Commerce

This course is devoted to the management of information resources in an organization. It will emphasize management concepts and strategies essential for the selection, development, design, implementation, use and maintenance of information and e-commerce technologies and information systems in today’s organizations. Business cases will be extensively utilized to facilitate classroom discussion.
Co-requisite: GBA 520, GBA 521, GBA 524, GBA 525
Every Semester, 3 credits

MBA 621 Financial Markets and Institutions

This course provides the student with knowledge of global financial markets; the institutions that operate in those markets and the manner in which various markets and institutions interrelate. Topics covered include: types of markets and of financial institutions; determinants of interest rates; the risk and term structure of interest rates: money markets and capital markets; asset-backed securities; forwards, futures, options, swaps, and other derivatives; equity markets; the role of central banks in the creation of money and in the conduct of monetary policy; and an examination of some recent developments in global finance.
Prerequisite: GBA 522 Every Semester, 3 credits

MBA 622 Competitive Marketing Strategy

The course focuses on competitive marketing strategy, marketing planning processes, concepts, and methods with a global orientation at the product level as well as at the corporate level. It emphasizes the relationship between marketing and other functions and draws upon perspectives from industrial economics, corporate finance and strategic management literature. Competitive marketing strategies and practices of contemporary firms are discussed as they relate to industrial and consumer products and services. The overall objective of the course is to help students incorporate and apply the skills, methods and insights they have acquired in prior marketing and other business courses in the design and implementation of marketing strategies.
Prerequisite: GBA 524 Every Semester, 3 credits

MBA 623 Organizational Behavior

This course examines the important behavioral issues facing individuals within organizations. Initially, focus is placed on the organizational factors that influence behavior. Next, the course examines the individual differences that influence behavior. Topics in this section include motivation, reward systems, and values and ethics. The course then focuses on the development of effective work groups to explore communications, negotiations, teams and the learning organizations. Selected topics in leadership conclude the course of study.
Prerequisite: GBA 523 Every Semester, 3 credits

MBA 624 Operations Management

Operations Management is concerned with the efficient and effective transformation of resources into goods and services. This course is designed to develop the ability to analyze and improve the performance of operations processes in organizations. Topics to be discussed include operations strategy, product/service selection and design, capacity planning, quality management, facility location and layout, inventory management, business process reengineering, and supply chain management.
Prerequisites: GBA 525 Every Semester, 3 credits

MBA 625 Global Business: Environment and Operations

This course introduces the student to the discipline of international business. It demonstrates the uniqueness of the international business environment and focuses on aspects of business necessary to compete in the global arena. The first half of the course focuses on the environmental context in which international firms operate – country-specific factors (socio-cultural, political, legal and economic factors), the global trade and investment environment and the global monetary system. Theories and concepts associated with these factors are surveyed and the forces of regionalization and globalization are discussed, including the facilitating institutions. The second half of the course examines the strategies and structures that firms adopt, and explain how firms can perform their key functions – production, marketing, R & D, finance, human resource management – and compete successfully in the international business environment.
Prerequisites: All Core Courses Every Semester, 3 credits

Integrative Capstone

MBA 820 Business Policy

Business policy is an integrating course that prepares students for pulling together the diverse disciplines involved in organizational decision making. The course explores formal and informal aspects of policy formation, its application, and consequences. Students deal with formal decision theory and practice, organizational theory and practice, marketing and personnel policies and social conditions as they impinge upon and require new organizational thinking. This course develops students’ capabilities in strategic decision making in a changing world. Issues include the ranking and the definition and measurement of organizational objectives; the concept of organizational strategy; mission; the formulation and evaluation of alternatives; the interrelationships between quantitative and qualitative analytical techniques; the roles of personal values, ethics, and political power; product life cycle; capital allocation; and acquisitions and divestitures. A computer-based simulation, cases, lectures, and group analyses are employed.
Prerequisites: All Core and Management Perspectives Courses Every Semester, 3 credits