Bachelor of Science

Sports Management

New York City is home to one of the largest and most iconic sports markets in the world. Roc Nation Sports Management students will earn their degree while studying in a top market in the $500 billion sports industry.

The Sports Management program trains students in all aspects of sports management and places them at the doorstep of the most successful and lucrative businesses in the sports world. Students will study a variety of disciplines, including business, marketing, communications and management, and will gain industry specific skills, such as representation, administration, branding, event planning, and public relations.

Students will have the opportunity to gain exceptional career experience before graduating through premier internship opportunities and access to the University’s global alumni network. Shark Nation is well represented in the sports world, and LIU alumni have risen to the heights of the sports industry.

Qualities that Set Our Program Apart:

  • Students will work with an elite faculty who are at the top of their professions. LIU’s Sports Management program is led by two-time Super Bowl Champion and former Giant’s player Perry Williams.
  • LIU’s location in the heart of Downtown Brooklyn gives students direct access to a wide variety of renowned sporting events, venues, media companies and professional and collegiate teams.
  • Students will learn from an exciting roster of visiting guests, from executives at leading talent agencies and professional leagues to network television producers and team radio broadcasters.

    Curriculum

    Course # Course Name
    Major Requirements
    SPM 100 Introduction to Sport Management
    ACC 110 Accounting for Non Business Majors
    SPM 186 Facility Management and Event Planning
    SPM 191 Leadership in Sport Management
    SPM 200 Sport Law
    ESW 206 Customer Relations in Sport Management
    SPM 216 Professional Selling and Communications for Sports
    SPM 276 Sports Entrepreneurship
    SPM 286 Sports Finance
    SPM 296 Digital Sports Media and Marketing
    SPM 306 Sports Branding, Sponsorship and Promotions
    SPM 316 Global Sports
    SPM 326 ESports and Alternative Sports
    SPM 336 Sports Betting and Fantasy Sports
    SPM 366 Sports Management Internship
    SPM 376
    Sports Marketing and Public Relations
    SPM 386 Sports Analytics
    ANT 112 Race and Ethnicity

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